Midco Sports Plus and CCHA Announce Three-Year Media Rights Agreement for CCHA TV
Midco Sports Plus and CCHA Strike Three-Year Media Rights Agreement
SIOUX FALLS — Exciting news for college hockey fans as the CCHA and Midco Sports Plus have come together to announce a three-year media rights agreement, set to kick off in the 2024-25 season. This partnership will see the conference’s regular season and postseason games exclusively streamed on a direct-to-consumer digital network called CCHA TV.
As fans eagerly await the upcoming season, details such as pricing and subscription packages are still being finalized and are expected to be announced in September. The launch of new monthly and annual subscription options will provide fans with flexibility in accessing all the CCHA digital content.
In an exclusive interview with The Rink Live, Mark Powell, Midco’s Vice President of Business Development Sports, shed light on the behind-the-scenes negotiations that led to this groundbreaking deal. Powell highlighted the commitment of both parties to enhancing the viewing experience for fans within the conference.
With a focus on improving the quality of broadcasts, Midco plans to collaborate with the operations teams at each school to offer support and guidance on enhancing their production capabilities. Campus visits scheduled for June will provide an opportunity for Midco to share best practices and recommendations for equipment upgrades.
One key aspect of the agreement is the flexibility for schools to distribute content on local linear channels, allowing for broader exposure of CCHA games. The partnership aims to grow CCHA TV on Midco Sports Plus, offering fans an enhanced viewing experience at an affordable price point.
As the countdown to the 2024-25 season begins, fans can expect a seamless transition to the new digital platform, with Midco’s commitment to providing a top-notch customer experience remaining at the forefront of this exciting collaboration. Stay tuned for more updates on pricing and subscription options as the launch date approaches.