Phil Mickelson on the Future of Golf: A More Global Environment and Attracting Non-Golfer Viewers
Phil Mickelson, the six-time Major champion, is a firm believer that the future of golf lies in a more global environment. The American golfer was one of the early movers to the LIV Golf League back in 2022, using it as leverage against the PGA Tour. Mickelson’s departure from the American circuit came after he criticized the PGA Tour for its “obnoxious greed” and lack of player benefits.
Since then, the PGA Tour has announced a series of limited field events with bumper prize funds and no cut, similar to what LIV Golf was offering. Mickelson, however, remains critical of the PGA Tour’s handling of player benefits and opportunities.
With star names like Jon Rahm and Cameron Smith defecting to the LIV Golf circuit, Mickelson sees a more global future for the sport. He believes that the increased playing opportunities and job opportunities on a global scale will benefit the game in the long run.
Mickelson also acknowledges the challenge of attracting non-golfers to the sport. He believes that golf needs to appeal to a broader audience, not just those who already play the game. By targeting a younger audience and exploring new ideas to engage non-golfers, Mickelson hopes to keep the sport relevant and appealing to a wider demographic.
As the LIV Golf Miami event gets underway, Mickelson’s vision for the future of golf remains clear – a more global sport with increased opportunities and a broader appeal. With ongoing discussions between key stakeholders in the golfing world, including PIF, DP World Tour, and the PGA Tour, Mickelson remains optimistic about the direction of the sport and the potential for growth and innovation.