Sauber Motorsport Rebrands as Stake F1 Team Kick Sauber for 2024 Season: A Closer Look at the Name Change

Sauber Motorsport has undergone a significant transformation for the 2024 F1 season, now operating under the new team name Stake F1 Team Kick Sauber. This change comes in the wake of the departure of their title sponsor Alfa Romeo.

The team will be represented on the track by the talented duo of Valtteri Bottas and Zhou Guanyu, who will be looking to make their mark in the highly competitive world of Formula 1 racing.

The new team name is a combination of three key elements: Stake, Kick, and Sauber. Stake.com, an online casino and gambling platform, now holds full naming rights after being a co-title partner in 2023. Kick, a video live-streaming platform, is part-owned by Stake’s founders and has been making waves in the industry. Sauber, a Swiss motorsport engineering company with a rich history in F1, adds a touch of tradition to the team’s new identity.

Looking ahead, Sauber is set to re-brand as Audi in 2026, becoming the German manufacturer’s factory team. This move signals a new chapter for the team and opens up exciting possibilities for the future.

While Sauber does not have a designated team principal, Alessandro Alunni Bravi serves as the team representative, bringing a wealth of experience from his time in motorsport and the legal field. Working closely with Sauber CEO Andreas Seidl, Bravi will play a crucial role in guiding the team through the challenges and opportunities that lie ahead.

With a fresh new name and a dynamic lineup of drivers, Stake F1 Team Kick Sauber is ready to take on the competition and make their mark on the 2024 F1 season. Fans can look forward to an exciting journey ahead as the team continues to push the boundaries of innovation and performance in the world of Formula 1.