Staylive Partners with Warner Bros. Discovery to Stream Cycling and Motorcycling Events
Staylive, the Swedish streaming monetization platform owned by Spring Media, has announced a partnership with Warner Bros. Discovery (WBD) to bring cycling and motorcycling events to a global audience through pay-per-view and subscription packages.
Fans will now have access to a range of exciting events, including the UCI Mountain Bike World Series, the FIM Endurance World Championship, the FIM Speedway Grand Prix, and the UCI Track Champions League. These events will be available on Staylive in markets where WBD does not have exclusive broadcast partnerships.
In addition to live action, viewers can also enjoy highlights and other related programming. The UCI Mountain Bike World Series, which is also shown on WBD platforms like Eurosport and Discovery+, kicks off its second season today in Brazil.
Matt Parker, chief commercial officer of Staylive, expressed his excitement about the partnership, highlighting Staylive’s technical capabilities and commercial expertise. He emphasized the importance of enhancing the fan experience and reaching a global audience through innovative content distribution.
Trojan Paillot, senior vice president of sports rights acquisitions and syndications at WBD Sports Europe, echoed Parker’s sentiments, emphasizing the goal of creating a more accessible and immersive experience for fans worldwide.
Founded in 2013, Staylive has established itself as a leading platform for live sports events, delivering over 1,500 events per week. With partnerships with various governing bodies, federations, leagues, and clubs, Staylive continues to expand its reach and provide fans with top-quality sports content. Stay tuned for more thrilling cycling and motorcycling events on Staylive!