Fin Feather Fur Outfitters Acquires Ashland Bike Company: Editor’s Note

Fin Feather Fur Outfitters, a well-known outdoor sports retailer, has made a big splash in the cycling world with its recent acquisition of Ashland Bike Company. This move is expected to not only broaden the customer base for both companies but also add another exciting outdoor sport to Fin Feather Fur’s offerings.

Established in 1985, Fin Feather Fur has grown to over 300 employees across multiple retail sites, an online store, and a distribution center. With a focus on outdoor sports and adventures, the retailer offers a wide range of products including firearms, hunting and fishing accessories, knives, archery and camping gear, apparel, and footwear.

The acquisition of Ashland Bike Company is seen as a strategic move to create synergies between the two companies, providing the bike shop with more access to customers, inventory, and support. Tony Bunt, the owner of Ashland Bike Company, expressed his excitement about the transition, noting an increase in the brands offered at the shop.

Ashland Bike Company, located in downtown Ashland, carries top brands such as Trek, Cannondale, Reid, Batch, Giant, and Intense in various categories including road, mountain, hybrid, BMX, and e-bikes. The shop also offers cycling apparel, gear, and operates a full-service repair shop.

Despite the acquisition, Ashland Bike Company will retain its name and location, with Bunt continuing to manage the store. The shop’s employees will also benefit from the Fin’s Employee Stock Ownership Plan, a retirement benefit program.

Overall, the acquisition of Ashland Bike Company by Fin Feather Fur Outfitters is set to bring new opportunities for both companies and provide customers with a wider range of outdoor sports products and services. It’s a win-win situation for all involved, and cycling enthusiasts in the Ashland area can look forward to an enhanced shopping experience at the bike shop.