Applebee’s Secures Multi-Year Partnership with NFL as Official Grill + Bar Partner

Applebee’s Scores Touchdown with Multi-Year Partnership with NFL

Applebee’s, the popular American restaurant chain, has scored big with a multi-year partnership with the National Football League (NFL). The agreement has designated Applebee’s as the official Grill + Bar of the NFL, solidifying its position as the go-to destination for football fans across the United States.

This strategic alliance will allow Applebee’s to engage with fans throughout the entire NFL calendar, starting with the highly anticipated NFL Draft next week. Whether fans choose to gather at one of the 1,500 Applebee’s restaurants nationwide, enjoy takeout options at home, or fuel their tailgate parties with Applebee’s To Go, the restaurant chain is ready to provide a winning experience for all.

In addition to leveraging national broadcast television and online media investments, Applebee’s will also have a presence at key NFL events, further enhancing its connection with America’s favorite sport. Joel Yashinsky, Chief Marketing Officer at Applebee’s, expressed excitement about the partnership, stating, “Applebee’s fans are NFL fans, which is why we are excited to bring America’s Favorite Grill + Bar together with America’s number one sport in a way that will create a fun and engaging experience for all.”

Tracie Rodburg, Senior Vice President of Sponsorship Management at the NFL, echoed Yashinsky’s sentiments, saying, “The NFL is excited to welcome Applebee’s as our official Grill + Bar partner. Applebee’s shares the league’s commitment of providing best-in-class gameday experiences, and we’re thrilled to be able to bring our fans together with Applebee’s in the months and years ahead.”

As the NFL gears up for its 105th season, with the Kansas City Chiefs hosting the league opener on September 5, the excitement is palpable. With the NFL Draft just around the corner on April 25-27, football fans can look forward to a season filled with action, excitement, and delicious food from Applebee’s.