ELLVEE Secures Advisory Role for Kazakhstan’s Inaugural MotoGP Grand Prix

ELLVEE, a prominent sports advisory firm based in the Middle East, has secured a pivotal advisory role for the inaugural MotoGP Grand Prix of Kazakhstan. The highly anticipated event is scheduled to take place at the Sokol Race Track just outside Almaty from June 14 to 16, marking a significant collaboration between Kazakhstan’s host promoter and Dorna Sports, the rights holder of MotoGP.

With MotoGP boasting a massive global fanbase of nearly 500 million, second only to Formula 1 in terms of popularity, the upcoming Grand Prix in Kazakhstan is expected to be broadcast in over 200 countries, captivating millions of viewers worldwide. This presents a unique opportunity for Kazakhstan to showcase Almaty and the country on a global platform, aligning perfectly with their goals of promoting tourism, economic growth, and social development.

Sam Hollis, the Founder and CEO of ELLVEE, expressed his excitement for the project, highlighting the firm’s expertise in bringing together international rights holders and local hosts to organize new sports events in emerging markets. This venture into Kazakhstan marks a new chapter for ELLVEE as they expand their reach into Asia.

ELLVEE’s selection for its third MotoGP hosting project underscores their reputation as a trusted advisor in the sports industry. The firm will provide support to the promoter in areas such as sales, onboarding, and account management of local sponsors for the inaugural MotoGP Grand Prix in Kazakhstan.

The decision to host such a prestigious event in Almaty further solidifies Kazakhstan’s position in the global sports landscape. In recent years, the city has become a preferred destination for a variety of major sporting events, showcasing Kazakhstan’s commitment to becoming a premier hub for international sports tournaments.

Established in 2021, ELLVEE operates from its headquarters in Dubai, offering strategic and commercial advisory services to stakeholders in the sports sector across the Middle East region. As the countdown to the MotoGP Grand Prix of Kazakhstan begins, all eyes will be on Almaty as it prepares to host this historic event.