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HomeAthleticsKansas Athletics Partners with SIDEARM Sports to Launch New Digital Platform

Kansas Athletics Partners with SIDEARM Sports to Launch New Digital Platform

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Exciting Updates Coming to KUAthletics.com This Summer

Kansas Athletics is gearing up for an exciting digital transformation with the upcoming launch of the refreshed KUAthletics.com this summer. Partnering with Learfield’s SIDEARM Sports, the leading provider of collegiate athletics websites, the Jayhawks are set to unveil a modern and user-friendly platform that promises improved functionality, top-notch security, faster loading times, and enhanced accessibility for all fans.

Deputy Athletics Director for External Affairs and Revenue Generation, Jason Booker, expressed his enthusiasm for the partnership, highlighting the commitment to delivering the best content and experience to fans in a user-friendly manner. The revamped website will offer deep engagement opportunities across video, ticketing, and the gameday experience, consolidating live, original, and pre-recorded content into one convenient location.

With a focus on video content, including the popular ‘The Blueprint’ series from Learfield Studio, KUAthletics.com will provide a new platform for all Kansas content. Additionally, the site will feature an interactive ticketing experience through SIDEARM’s partnership with Paciolan, simplifying the process for fans to purchase and manage tickets for Jayhawk teams.

Michael Clarke, Chief Operating Officer of SIDEARM Sports, expressed excitement about welcoming Kansas back to the platform, emphasizing the importance of collaboration with KU in developing innovative ways to engage fans worldwide. The partnership will also bring new immersive experiences to continuously engage with Jayhawk fans, with ongoing updates and future innovations planned post-launch.

As one of the nation’s leading digital providers for college athletics, SIDEARM Sports is trusted by top NCAA programs and Power Five athletic departments for its best-in-class software and technology. With a focus on fan engagement, SIDEARM Sports continues to support its partners with reliable and customizable solutions tailored directly for their fans.

Stay tuned for the launch of the refreshed KUAthletics.com this summer, as Kansas Athletics and SIDEARM Sports work together to elevate the digital experience for Jayhawk fans worldwide.

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